Top 50 Most Powerful in Southern California Sports: No. 27 Rob Dyrdek, Street League Skateboarding

Rob Dyrdek, 41, Skateboarding Entrepreneur

Last year’s rank: 21

The skateboarding pioneer of MTV fame used reality TV as the launching pad for his current involvement in more than a dozen businesses. He founded Street League Skateboarding, a tour that offers the most prize money in the history of the sport and has a multi-year TV contract with FS1. Worth an estimated $50 million, Dyrdek is leading an effort to make street skateboarding an Olympic sport.

Top 50 Most Powerful in Southe Califoia Sports

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